How to win friends and influence people

19 November 2008

For years, as first an amateur geek, later a half-decent blogger and later still a professional geek posing as a marketing wonk, my thoughts on what makes you popular online were – be inventive, always be interesting, chat to your audience and always bear them in mind, and above all strive to not be formulaic nor mimic everyone else, and you’d have a happy appreciative audience and become popular and influential.

Then today I found how to actually win an audience:

Take an idea you had while hungover on Twitter and mock up photos of a Neo-Nazi gutbucket in the style of LOLCATS.

The result? All of a sudden everyone (even Techcrunch) links to your hastily-built collection of LOLworthy pictures. Jesus – it’s not even proper Web 2.0 (if it was, it’d be on Tumblr).

OK, snark apart, LOLGRIFFIN was a lot of fun to do. Out of the ones I made, this is my fave and this a close second. Many of the other good ones are not my wor, but from contributors who’d rather stay anonymous. Having not been around on the blog scene for a bit, it’s nice getting some attention again – a la the Daily Mail headline generator – and it will spur me to write a bit more often. So to 20 or so people who added me on Twitter and the few who checked out this site as a result, thank you, and to the five people or so who still subscribe to this blog: this shall spur me on to write more in the very near future. Promise. Proper promise. This time. I swear.

(No seriously guys this time I mean it. Tomorrow hear me rant about discuss exactly what it is that connects Bill Clinton, bacon and Donald Knuth. Of sorts. With swears. Just like the old days. I promise.

Followup: Oh my Gawd, Sunny, David T and Bob Piper all found it too. It’s like 2005 when I was last a blogger of some import, all over again.

Update (21/11): I’m so sorry. I couldn’t resist. Perhaps the first example of where using Hitler isn’t inappropriate for this kind of video.

5 Responses

good job chris,

message product

keep rocking

Love the LOLGRIFFEN……brilliant……

Genius. Lolgriffin and loving the vid too.


ace vid chap

Steve Wins

“A blogger of some import?” That sounds like immigrant-code to me; I mean, I’m not racist, but…